As a user experience designer I work collaboratively with designers, developers and business analysts to develop user experience solutions in an agile project delivery. I usually solve complex problems by applying methodical thinking, logic and pragmatism. And I am continuously challenged to established thinking while championing new ideas to stakeholders in the business. I am expected to infuse rigor into everything I touch to ensure it is comprehensive.

UX practice

One day in a day-to-day basis as user experience designer involves:

  • Helping project management teams to organise the agile delivery of interdependent projects.
  • Planning workstreams for UX designers in delivery teams and overseeing their work to provide feedback and direction.
  • Working with other senior UX designers to co­develop strategic omnichannel proposals and roadmaps for their delivery.
  • Liaising and collaborating with all delivery team disciplines (business analysts, product owners, designers, developers).
  • Presenting design solutions to delivery teams and wider groups of business stakeholders.
  • Customer research and profiling.
  • Helping to identify and document business requirements.
  • Production of UX deliverables such as flows, IA diagrams, wireframes and prototyping.
  • Heuristic evaluations and competitive analysis.
  • Preparing and conducting user research and usability tests.

ux profile

My personal profile as a user experience designer includes:

  • Leading a UX delivery team, working across platforms in an agile or iterative process.
  • Deep understanding of best practice UX approaches and how to apply them.
  • Engaging and building relationships with senior stakeholders.
  • Working with cross­-functional teams effectively in everyday tasks.
  • Experience the development e-commerce experiences across different connected devices.
  • A familiarity and appreciation of the strengths and weaknesses of a range of technologies.
  • Demonstrated experience using web analytics data to inform design decisions.
  • Knowledge of motion design as well as visual/interactive/interface design trends.
  • Use of Axure, Omnigraffle, Balsamiq Mockups, Adobe Creative Suite and MS Office.